Not everyone who needs to create content is design savvy. Shutterstock understands this and incorporates easy, effective design capabilities into its image editor, allowing the user access to many design templates that can be used for an array of projects. By adding in just a few basic elements for personalization with this user-friendly graphic design tool, you can create a finished product that fits your needs without concerning yourself with each individual element. It also allows you to integrate consistency into your designs by offering uniformity in your base layout. The template button is located on the left-hand side of the screen, midway down the canvas toolbar. Simply click on the button to get started.
If you have already chosen a preset size for your canvas, the template button will pull up all the designs that work perfectly within those parameters. If you have not already sized your canvas, however, clicking on the template button will bring up a drop-down visual of all available options along with the platform for which they are designated, eliminating the need to crop or manipulate the project later.
- Facebook: Shutterstock Editor offers Facebook templates. You can choose a general Facebook image size, which is a square 1200 x 1200 pixels, and is ideal for posts in the newsfeed. For an invitation to take a specific action, a link template is available in 1200 x 627. A cover template can also be chosen, sized 851 x 315.
- Instagram: Whether you are announcing an event, featuring a photo, or offering words of wisdom, an Instagram post is easy to make with a slew of templates sized 1080 x 1080.
- Twitter: The design application offers two templates for Twitter, with numerous preset posts sized 1024 x 512 along with headers sized 1500 x 500.
- Pinterest: Entice users to click on your Pinterest post by using the pre-set template of 736 x 1128.
- Email: Emails that are aesthetically pleasing have a better rate of being opened, so use the header template sized 600 x 300 to catch the recipient’s attention.
- Presentations: Presentations can vary, so two template options are available to fill this need. Use the 1024 x 768 template for general presentations, or go big with the wide design template, sized 1920 x 1080.
Each template fills in design elements such as composition, text placement, fonts, and images. However, this does not mean you can’t tweak your project to better suit your needs. Do you like the layout but prefer a different image? Use the graphic design tool on the canvas toolbar dedicated to backgrounds or choose from Shutterstock’s many vibrant images for one that better fits your needs. Or upload your own photo and use the image editor to place it into the project. You can alter the colors and fonts used, the amount of text present, and even the opacity of the images. The templates offer you a starting point and can be used as-is, but do not place constraints upon your creative choices.
When you have finished filling in your template, head to the application toolbar at the top of the screen. Use the red download button on the right to save your project to a file. Or, place your finished piece immediately in front of viewers by clicking the gray share button to post it directly onto your social media profile.
Note: Editor Basic users have access to a limited selection of design templates.