Now that you’ve graduated from a startup to a medium-sized business, it’s time to put more effort into your marketing strategies so you can continue to enjoy upward growth. One simple way to improve your marketing content is by adding more images to it.
Research shows that articles with images get up to 94 percent more views than articles without images. Additionally, 60 percent of consumers say they’re more likely to contact a business if they see an image in the online search results for that business. Ready to harness the power of pictures in your own marketing materials? You don’t need to hire a full-time staff of photographers to get started. Here’s how to use stock content for medium businesses.
Determine Your Content Needs
Now that your business has grown, you probably have a little more freedom when it comes to your marketing choices. While startups generally start with smaller subscription plans or choose to license a few images for individual marketing projects, you might want to consider purchasing stock content for your ongoing marketing needs.
Are you planning to roll out more marketing content in the coming months? If so, you can save money and time by enrolling in a subscription plan. Choose from plans for individuals or plans for multiple users. If you need to collaborate with other members of your team, Shutterstock’s team plans allow you to share up to 750 images with multiple users. This is more affordable than purchasing individual subscriptions for each team member.
Annual Subscription Benefits
Annual subscription packages provide the best value for your money and are a great way to purchase stock content for medium business. Annual plans are conveniently charged on a monthly basis, so you don’t need to worry about paying the full cost in one lump sum each year.
If you have ongoing marketing projects that you plan to work on for months or years, our annual subscription plan is the best option for your needs. You can purchase a plan that offers as little as 10 images per month or as many as 750 images per month. The more images you purchase each month, the better value you receive.
Need quality stock content that offers plenty of variety? We add more than 150,000 new images to our portfolio every day, so you never need to worry about stale content or lack of creative options. To start accessing stock content for your marketing materials, select the subscription plan that works best for your medium-sized business.