If you own a business, you know how important images are in marketing. Without great images, your marketing efforts will most likely fall flat. But, what do you do if you don’t have the time and resources necessary to consistently take your own great photos? Purchasing stock images is a great way to include professional-quality photos in your marketing with minimal effort and expense.
If you’re consistently buying individual images for all your marketing needs, the cost can add up over time. For the sake of your budget, here are a few things you can do to find great stock photo prices online.
1. Choose One Stock Content Provider
You may think you need to choose several different stock content providers in order to get the kind of image variety you want. But, this simply isn’t true. Here at Shutterstock, we have millions of images ranging from everyday subjects to niche themes. There’s no need to have multiple stock content providers when you can find everything you want in one place.
When you choose one stock image provider, you save money by paying just one subscription price. Paying for multiple stock content subscriptions can add up quickly and put a strain on your monthly financial resources.
2. Choose the Right Subscription for Your Needs
Finding great prices for stock content is easy once you know what your usage needs are. If you only need a photo occasionally for a new piece of marketing material, it might make sense for you to purchase individual images. On the other hand, if you regularly need content for your business blog, social media posts and other marketing materials, a stock content subscription will help you save money.
You’ll get the best bang for your buck if you purchase annual subscription plans. These plans are charged on a monthly basis and give you access to a specific amount of images each month. You can sign up for as few as 10 images per month or as many as 750 images per month, based on your unique marketing needs.
Sign Up Multiple Users
If you have multiple people on your marketing team, you can save money on stock photo prices by purchasing a team stock photo plan. Buying a team stock photo plan costs less than purchasing individual subscriptions for each team member.
Ready to bring your marketing materials to life with crisp, professional images? Browse through Shutterstock’s subscription options and find the one that will help you save money on your stock photo needs.