In this series, 10 Offset artists answer 10 questions about their approaches to visual storytelling. Each artist has a different style and subject matter, ranging from lively portraiture to stark architectural photography. Discover how their inspiration, techniques, and stories unfold.

Get the entire Offset Artists Series here.

Question 2: What are the trends in photography that you’re seeing today?

1. Devon Hall: I think the influx of lifestyle art seems to be a very huge trend right now. Also, if I were to date back to when I was getting my portrait taken years and years ago, I would say unique styles of post-processing always have a way of changing in photography. 

girl-playing-with-hairdryer
Image by Devon Hall

2. Ester Keate: Minimalist, flash on camera, natural light, analogue aesthetic.

ballerina looking out a window
Image by Ester Keate

3. Jen Huang: A movement towards shooting more film. 

women-on-swings-by-beach
Image by Jen Huang

4. Jennifer Bogle: I’m definitely seeing more messy lifestyle and documentary work find its way into my social media feeds. I think there’s something timeless about a clean, simple frame, but I love seeing photographers find moments in the midst of chaotic scenes. There’s an art to using light and composition to direct a viewer through a chaotic frame to focus on the moment that captured the photographer’s attention in the first place. 

kids-playin-in-sprinkler-jennifer-bogle
Image by Jennifer Bogle

5. Kyle La Mere: The past few years we saw the rise of social media photography. The trend of personal consumer branding and product promotion took over. I think that editorial and portrait photographers we’re left a bit in the dust. Now, I feel like that trend is getting a little tiresome and people are searching for real, honest work with a strong message and thus we’re seeing a return to real photography stories that really matter. 

kyle-la-mere-woman-covering-her-face-with-hair
Image by Kyle La Mere

6. Lisa Tichané: I sincerely have no idea! I try to not worry too much about trends, it’s hard to stay true to who you really are if you are trying to be trendy. 

baby-on-counter
Image by Lisa Tichane

7. Matt Armendariz: Social media has fully cemented the overhead, top-down angle, and my clients are not shy to use it, either. Years ago I had to beg just to be able to shoot an overhead on a commercial assignment! 

figs-table-top-view
Image by Matt Armendariz

8. William & Susan Brinson: An uncoiffed image, a raw experience. 

pouring-caramel
Image by William and Susan Brinson

9. Shana Novak: I can speak for still life – uncommon colors and strong shadows are all the rage. 

beautiful-stones-shana-novak
Image by Shana Novak

10. Benoit Florençon: It seems that photography is influenced by the Instagram look: symmetry, cityscapes from high vantage points, gritty film look thanks to VSCO presets. 

faded-building
Image by Benoit Florencon

Go to the next question: Do you incorporate new trends into your work and/or how do you adapt to new trends?


Offset artists are visual storytellers with a deep passion for their craft. Images in the Offset collection are gathered from world-class and award-winning assignment photographers, illustrators, and agencies, with a focus on unique content with narrative, authentic, and sophisticated qualities.