Pantone’s 2020 Color of the Year is universally calming hue: Classic Blue. This enduring shade marks the beginning of a new decade.

Every year, color giant Pantone carefully analyzes trends, technology, and real world events to arrive at a single color that will define the year ahead. It’s a highly anticipated announcement, often impacting product development and purchasing decisions. As the Color of the Year is rolled out every December, you’ll notice variants of it incorporated into cosmetics, fashion, graphic design, interiors, and more.

Image via Dezeen.

For 2020, Pantone has announced 19-4052 Classic Blue as its heralded color of the year. A huge contrast from 2019’s vibrant Living Coral, Classic Blue is a calm and reassuring color that marks the beginning of a new decade. Its simple, familiar qualities instill confidence as we enter the uncertainty of 2020.

Pantone’s Color of the Year coincides with Shutterstock’s annual Color Trends, and this year there is unmistakable overlap. Based on meticulously evaluated pixel data from customer downloads throughout the year, Shutterstock’s 2020 Color Trends include Lush Lava, Aqua Menthe, and Phantom Blue – a navy shade much like Pantone’s Classic Blue.

Images of Phantom Blue, one of Shutterstock’s 2020 Color Trends.

The arrival of Shutterstock’s Phantom Blue and Pantone’s Classic Blue highlights a much-needed sense of tranquility and stability for the decade ahead.

Pantone 2020 Color of the Year - Abstract
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Pantone 2020 Color of the Year - Surfer
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Pantone 2020 Color of the Year - Flower
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Pantone 2020 Color of the Year - Interior
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Pantone 2020 Color of the Year - Gemstone
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Pantone 2020 Color of the Year - Architecture
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Pantone 2020 Color of the Year - Arcade
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Pantone 2020 Color of the Year - Staircase
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Pantone 2020 Color of the Year - Chair
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Pantone 2020 Color of the Year - Ice
Image via Mariia Ploshikhina.
Pantone 2020 Color of the Year - Fashion
Image via Evgeniya Porechenskaya.
Pantone 2020 Color of the Year - Succulents
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Pantone 2020 Color of the Year - Interior
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Pantone 2020 Color of the Year - Zipper
Image via kristiillustra.
Pantone 2020 Color of the Year - Swimming
Image via Komarova Julia.

Cover image via zef art

Want more color? Check out our 2020 Color Trends to discover the most popular colors around the world.