Choose the right image license.


Usage Limitations

Standard License

Subscriptions and On Demand

Enhanced License

Enhanced Plans
Number of users 1 1
License duration Unlimited Unlimited
Number of countries you can use images Unlimited Unlimited
Website viewers Unlimited Unlimited
Copies of books, magazines, emails, advertising posters, and packaging Up to 250,000 Unlimited
TV, online video, and film viewers Up to 250,000 Unlimited
Copies of software and apps Up to 250,000 Unlimited
Copies of web or print templates Not allowed Unlimited
Copies of merchandise for sale Not allowed Unlimited
Both licenses allow up to $10,000 legal protection per account See Plans See Plans
  Need a multi-user or custom license? Call 1-866-663-3954.

Credit/Copyright Attribution: “Name of Artist/Shutterstock”

Standard License: Required for editorial use of images
Enhanced License: Required for using images in books, periodicals, film, TV, and merchandise

What is not allowed with Shutterstock Licenses?

Print on demand products (t-shirts, mugs, etc.)
Sensitive Subjects
  • Pornography, defamatory or otherwise unlawful or immoral content, or infringement on a third party’s trademark or intellectual property.
  • Using images of recognizable people for sensitive subjects such as: tobacco products ads, adult entertainment and escort services ads, political endorsements, in advertisements or promotional materials for pharmaceutical or healthcare, uses that are defamatory, or contain otherwise unlawful, offensive or immoral content.
Web resolution that exceeds the display resolution of the intended viewing device
Non-editorial use of images marked Editorial Use Only
Logos, trademark, or similar applications of images
Certain usage restrictions may apply. Need more info? See the full Terms of Service.
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