Behind the Scenes: Testing at Shutterstock

At Shutterstock, we learn about customer needs by running site tests. You may have noticed some recent changes to our site that are the results of tests, so we thought it would be helpful to share a few facts about our approach.

In a typical test, we make an update to our site, show the new version to a small percentage of our visitors, and see if it makes customers more likely to make a purchase or download a file. When a test works, we incorporate the update into our site for everyone.

Right now our testing is focused on two main areas: Revised image plans for customers and updates to our user interface, including our search engine. (For your earnings rate on test products, please see the line on your earnings schedule labeled, “Images – On Demand ‘Any Size’ and Test Products.”)

While we don’t announce tests, we will tell you about any major change that we decide to launch. All our efforts are aimed at generating more earnings for you by serving our customers better.

Please keep creating great images and footage clips, and we will keep finding innovative ways to deliver your content to customers.

—Your Shutterstock Team

Image © Colorlife/Shutterstock

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4 Responses

  • Lee /
  • June 9, 2011 at 10:52 pm

Right on! Excellent article. Excellent approach; that’s the way to greatness. Keep up the great work.

  • mat /
  • June 11, 2011 at 3:48 pm

Bravo, always welcome any change that will get us more earnings. But I worry bc lately these past month I see my dl dropped like a stone, when traditionally, as soon as I have an approval, I usually get some dls. Hope this attempt to improve sales has not actually done more damage than good.
As they say, if it’s not broken don’t touch it.

    • Jacoby /
    • July 22, 2011 at 2:38 am

    I had no idea how to approach this before-now I’m lokced and loaded.

  • Mertie Dokovic /
  • March 26, 2012 at 10:54 pm

Drugged people are eaily controlled, think le clearly and if they become addicted are eaily enlaved

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